At a Glance · AI-generated

Apple plans to unveil at least five new products during a week-long rollout leading into a March 4 event, according to reports emerging Feb. 16-23. The company will reportedly depart from its traditional single-day announcement format, instead staggering product launches online throughout the week before hosting in-person Apple Experience events on March 4. Speculation about the announcements includes potential Vision Pro demonstrations, though Apple has not detailed specific products or the exact format of the week's reveals.